Refined Artistry

The Strategy

Brand Story

Refined Artistry is an elevated aesthetic studio specializing in lash extensions, waxing, and nail artistry, offering clients a seamless blend of beauty, precision, and relaxation. To enhance their website and marketing presence, we designed a brand session that visually communicates the studio’s atmosphere, professionalism, and artistry.

Content Creation

This brand session was conducted on location to capture the inviting, modern ambiance clients step into when booking a service. We focused on portrait photography of the licensed esthetician, ensuring she appeared both professional and approachable, reinforcing the trust clients seek in a beauty expert. To highlight her expertise, we also captured dynamic images of her working with essential tools, showcasing her precision in lash extensions, waxing, and nail design.

Package & Deliverables

Refined Artistry received a 1-hour photoshoot, seven high-quality edited images, featuring a mix of personal branding portraits, workspace aesthetics, and action shots of the esthetician at work. Additionally, we provided two fully editable Canva templates, allowing for easy customization and seamless brand consistency across social platforms.

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