The Endurance Factory
The Endurance Factory is a community-driven CrossFit and obstacle course training gym. As the gym transitions under new ownership, its brand refresh reflects a supportive space committed to growth and is focused on attracting new members as well as elevating their online presence in the local fitness community.
Brand Story
Content Creation
We captured content across three live training sessions to document the gym’s energy, member connection, and commitment to growth. Each 30-minute session focused on authentic, in-the-moment visuals that reflect the gym’s supportive, high-performance culture. The final deliverables included 17 high-resolution images and 3 dynamic video Reels, edited with music to highlight movement and motivation. This content now fuels their brand refresh, strengthens their digital presence, and provides a versatile library for social media, website updates, and digital campaigns.
